Floor Lamp G-10 Black/ Brass GUBI

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Greta GROSSMAN

Born in 1906 in Helsingborg, Sweden, Greta Magnusson Grossman is an architect, interior designer and furniture designer. In the 1920s, she completed her cabinetmaking apprenticeship in Helsingborg, and received a scholarship to the Konstfack art school in Stockholm, where she studied furniture, textile and stoneware design. In 1933, she was the first woman to be awarded the second prize for furniture design by the Stockholm Craft Association.That same year, Greta Magnusson Grossman and her fellow Konstfack student Erik Ullrich, opened a boutique and design studio in Stockholm. She later married Billy Grossman, the leader of a jazz band. In 1937, Greta Magnusson Grossman designed the famous cradle of Princess Birgitta of Sweden for an exhibition at the Nationalmuseum in Stockholm. In 1940, she and her husband moved to the United States, settling in Los Angeles, where she opened her furniture, lighting and home accessories boutique in Beverly Hills. In addition to her boutique, she designs for Sherman Bertram, Modern Line, Barker Brothers, and Glenn of California. Greta Magnusson Grossman designs many houses in California, often in collaboration with architect Garrett Eckbo. Some have foundations of over 450 square metres, and others are on stilts. During the 1950s, Greta Magnusson Grossman taught industrial design at the Art Center School and the University of California, both based in Los Angeles. In the 1960s, she retired from design and architecture.