Published by MDF Italia, the Flow Pied Central White armchair expresses a contemporary vision of sitting where minimalism, comfort and technical precision interact with elegance. With its fluid and enveloping silhouette, it brings a discreet and refined presence to dining spaces, contemporary offices, hospitality environments or high-end residential projects. Its refined aesthetic and perfectly balanced design allow it to integrate naturally into a wide variety of decorative universes while asserting the sober and sophisticated identity of the Flow collection. The Flow armchair stands out for its soft-line shell made of polyurethane, a high-density material known for its resistance to impacts, scratches, and wear over time. Its matte textured finish enhances the visual depth of the surface while the integrated armrests provide additional comfort and an immediate welcoming feeling. The central base highlights the graphic lightness of the project while ensuring stability and functionality in everyday use. To further enhance the sitting experience, the armchair can be completed with an optional padded pancake made using a specific technique that brings relief, softness and sophistication to the upholstery. True to MDF Italia’s approach, every detail combines technical innovation, durability and formal purity in a contemporary style designed to transcend uses and trends. Available in different finishes, heights and coating options, the Flow collection allows you to compose coherent and personalized spaces suitable for both residential interiors and contract and hospitality projects.
Born in Toulouse, Jean-Marie Massaud graduated from ENSCI in 1990. From his earliest creations, the designer has worked in a quest for synthesis, reduction and lightness. It covers the different aspects of design, from furniture to industrial products and equipment. In 2000, he created Studio Massaud and extended his activities to architecture and development strategy. He works with clients as varied as B&B Italia, Poliform and MDF, as well as brands such as Lancôme and Renault. Placing people and their natural environment at the heart of his creations, this inventor with no limits adopts a committed and political approach and strives to make each project a life experience and an economic scenario that reconciles desire and responsibility. In the world of furniture, Jean-Marie Massaud collaborated with MDF to create the Flow seating collection. He is also working with the Emu brand on the Heaven collection of outdoor furniture.
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MDF
MDF Italia is a company based in Milan who manufactures furniture and furnishings distributed worldwide.
Designer furniture brand MDF Italia has forged a strong and unique identity by investing in research and development enabling it to produce functional, understated, simple and efficient furniture. MDF Italia's design strategy is the end result of a permanent balance between research, development, and a business model that is lucrative in more ways than one. MDF Italia's strength for subtle details and its desire to avoid invading interiors with imposing furniture mean its products adapt to all worlds.